The organic wine market is booming, driven by consumers concerned about their health and the environment. In ten years, the area of organic vineyards in France has doubled, reaching 20% of the national vineyards. Consumption follows suit: growth of 10% per year and a turnover expected to exceed 5 billion euros by 2025.
This isn't just a trend, but a lasting evolution. Wine lovers are looking for more authentic wines that respect the terroir and nature. They are willing to pay up to 20% more for organic wines, demonstrating the growing appeal of these wines. Many importers have already seized this opportunity and are seeing a sharp increase in demand on international markets. The APVSA is following suit and will offer a selection of organic wines on its next tour. Organic wine is the future: an opportunity to seize now.
